I unfortunately couldn’t escape the craze of the ALS Ice Bucket Challenge in aid of Motor Neurone Disease or Amyotrophic Lateral Sclerosis, it’s parent term. However amongst the dread of feeling what would undoubtedly be an unpleasant experience, It became more about the people who could benefit not only from the donation from myself and the people I “nominate” but also from the raised awareness of something, which currently doesn’t have a cure. Plus if it is good enough for past Presidents, Kermit the Frog and David Beckham, it’s good enough for me!

So even if you haven’t been nominated or are unwilling to feel the displeasure of cold water gushing over you, please donate to a very worthy cause and help raise money as well as awareness for the charity and condition.

For UK readers you can Text ICED55 followed by an amount (£5,£10 etc.) to 70070. That will donate your money to the UK partner to ALS Association. Alternatively for any other visitors, you can visit their website and pledge your money.